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Nanushka believes that if a garment is designed well, it will, by definition, be beautiful. This philosophy drives the bohemian outlook of the Budapest-based brand, which was founded in 2006 by Hungarian designer Sandra Sandor. Nanushka - taken from Sandor's childhood nickname - focuses on timeless silhouettes rather than trends. Low-impact materials in a soft palette inform collections that explore a deep respect for nature, community, heritage, and travel. By crafting an elegant and versatile day to night wardrobe for the modern human, Nanushka aims to create a new, informal form of beauty.