AMIKA SHAMPOO

Keep your cool and say bye-bye to brassy hair with This ultraviolet formula brightens and beautifies blonde, silver, and gray hair, counteracting harsh orange tones and dullness. Fortified with nutritious proteins, vitamins, amino acids, and minerals, it nourishes the hair to silky manageability while bringing out your true color.. Wild Cherry Bark Extract smooths and softens the hair while Disodium EDTA eliminates hair-dulling hard water build-up. Avocado oil nourishes the hair with protein, vitamin A, D, E, and B6, amino acid, folic acid, and minerals. Vegetarian-friendly, cruelty-free, sulfate-free, and phthalate-free. 9.2 fl oz. For best results, follow with amika Bust Your Brass Cool Blonde Conditioner. AIKA-WU72. AM50.18990. Amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

A must for mending over-stressed strands, The Kure Bond Repair Shampoo from amika is clinically proven to repair & strengthen damaged strands caused by everyday stressors, heat, and chemical treatments. Formulated with Bond Cure Technology, an innovative complex that targets the most abundant bonds in hair, it's also infused with plant-based butters and proteins which can provide keratin-like benefits and Sea Buckthorn, rich in fatty-acid Omega 7, making it the holy grail for all things hair.. Suitable for dry and damaged hair & color-safe. Vegan & cruelty-free. Free of Parabens, Formaldehydes, Formaldehyde-Releasing Agents, Phthalates, Mineral Oil, Retinyl Palmitate, Oxybenzone, Coal Tar, Hydroquinone, Sulfates SLS & SLES, Synthetic Fragrance (less than 1%), Triclocarban, and Triclosan. 275mL. Massage shampoo through wet hair and rinse. For best results, follow with the Kure Bond Repair Conditioner and the Kure Multi-task Repair Treatment (sold separately). AIKA-WU87. AM50.18993. Amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

Hair's new normal has a new name: Normcore Signature Shampoo. Infused with a cocktail of vitamins and antioxidants, this everyday shampoo leaves hair hydrated, shiny, and touchably soft.. Coconut Acid provides excellent lathering and conditioning properties. Safe for color and chemically treated hair. Free of sulfates, parabens, phthalates, gluten, silicone, oil, mineral oil, petrochemicals and artificial colors. 10 fl oz. Follow with Normcore Signature Conditioner. AIKA-WU97. AM50.18494. Amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

Triumph in the fight against frizz with your secret weapon, amika Velveteen Dream Shampoo. Formulated with smoothing Phenyl Trimethicone, it offers protection against humidity, breakage, and split ends while strengthening each and every strand.. Aloe Leaf Juice adds strength and luster, while Vitamin B5 helps promote resilience and long-lasting hydration. Safe for color-treated and chemical-treated hair. Free of sulfates, parabens, and artificial colors. 9.2 fl oz. Follow with amika Velveteen Dream Conditioner for smooth, frizz-free results. AIKA-WU96. AM50.18976. Amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

Rush into a relationship with long-lasting moisture. Infused with hyaluronic acid and squalene, this hydrating shampoo gently cleanses and drenches hair with 3x more hydration.. Suitable for dry hair Targets dryness, damaged hair, split ends, and breakage. Vegan and cruelty-free. Free of parabens, pthalates, formaldehydes, and gluten. 16.9 oz. Massage through wet hair. Rinse.. AIKA-WU170. AM50.19611. amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

Hit the high notes with big hit, a volumizing shampoo that instantly boosts volume that lasts all day with weightless moisture that'll send limp, lifeless hair home.. Vegan and cruelty-free Free of parabens, sulfates, and mineral oils. Caffeine helps energize limp hair and promote sebum elimination Glycerin adds and retains moisture to strands. Sea Buckthorn is amika's signature ingredient that's loaded with vitamin C, A, fatty acid omega 7 + antioxidants making it the ultimate holy grail ingredient for hair + scalp. 9.2 oz. Massage through wet hair.. Rinse.. AIKA-WU192. AM50.20678. amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

A must for mending over-stressed strands, The Kure Bond Repair Conditioner from amika is clinically proven to repair & strengthen damaged strands caused by everyday stressors, heat, and chemical treatments. Formulated with Bond Cure Technology, an innovative complex that targets the most abundant bonds in hair, it's also infused with plant-based butters and proteins which can provide keratin-like benefits and Sea Buckthorn, rich in fatty-acid Omega 7, making it the holy grail for all things hair.. Suitable for dry and damaged hair & color-safe. Vegan & cruelty-free. Free of Parabens, Formaldehydes, Formaldehyde-Releasing Agents, Phthalates, Mineral Oil, Retinyl Palmitate, Oxybenzone, Coal Tar, Hydroquinone, Sulfates SLS & SLES, Synthetic Fragrance (less than 1%), Triclocarban, and Triclosan. 275 ml/ 9.2 oz. After using the Kure Bond Repair Shampoo (sold separately), apply conditioner from mid-lengths to ends. Leave on for 2 - 3 minutes, then rinse. For added repair benefits, follow with the Kure Multi-Task Repair Treatment (sold separately). AIKA-WU86. AM50.18505. Amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

A sulfate-free hydrating shampoo that gently removes buildup and infuses hair and scalp with omega-7-rich sea buckthorn for soft, silky, bouncy hair. The packaging uses less materials and reduces carbon emissions by 98.4% when used for 1 year. amika is a friend to the planet, and by choosing this refill-pouch, you are too.. Suitable for all hair types.. Vegan and cruelty-free.. Formulated without parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan.. 500mL/ 17 oz. Wet hair and emulsify a small amount in your hands. Massage through scalp and hair. . Rinse thoroughly with warm water and follow with the Normcore Signature Conditioner (sold separately) for best results.. Avoid contact with eyes.. AIKA-WU156. AM50.18860.

A bond repair shampoo that is clinically shown to repair and strengthen damaged strands caused by everyday stressors, heat, and chemical treatments. The packaging uses less materials and reduces carbon emissions by 98.4% when used for 1 year. amika is a friend to the planet and by choosing this refill pouch, you will be too.. Suitable for all hair types. Targets concerns of damage, dryness, split ends, and breakage.. Vegan and cruelty-free.. Formulated without parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan. Contains less than 1% of synthetic fragrance.. 500mL/ 17 oz. Massage shampoo through wet hair and rinse.. For best results, follow with the Kure Bond Repair Conditioner and the Kure Multi-Task Repair Treatment (both sole separately).. AIKA-WU160. AM50.19257. amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

Leave frizz on read with this smooth-sealing shampoo that visibly reduces frizz while giving strands some lightweight hydration. Forget frizz is formulated with extended humidity shield technology - made up of smoothing molecules + extended-release capsules for long-lasting smoothing while blocking out humidity - alongside aloe leaf juice + amika's signature sea buckthorn to help seal in moisture + water lily extract to tame frizz + improve manageability.. Vegan and cruelty-free Free of parabens, phthalates, sulfates, and mineral oils. Heat-activated smoothing molecules + extended-release capsules help create a silky shield on the hair to block out humidity for a smooth that lasts Water Lily extract helps to tame frizz + improve manageability. Aloe leaf juice helps to enhance shine + allows hair to retain its natural moisture Signature Sea Buckthorn nutrient-packed sea buckthorn, rich in fatty acids, antioxidants, vitamins + lipids, helps to nourish the cuticle + seal in hydration. 9.2 oz. Massage forget frizz anti-frizz shampoo through wet hair focusing on the roots. rinse. For best results, follow with forget frizz anti-frizz conditioner.. AIKA-WU200. AM50.21381. amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

Hit the high notes with big hit, a volumizing conditioner that instantly boosts volume that lasts all day with weightless moisture that'll send limp, lifeless hair home.. Vegan and cruelty-free Free of parabens, sulfates, and mineral oils. Caffeine helps energize limp hair and promote sebum elimination Glycerin adds and retains moisture to strands. Glycerin adds and retains moisture to strands. 9.2 oz. Massage through wet hair.. Rinse.. AIKA-WU193. AM50.20679. amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

Rush into a relationship with long-lasting moisture. Infused with hyaluronic acid and squalane, this hydrating conditioner gently cleanses and drenches hair with 3x more hydration with used as a system with Intense Moisture Shampoo (sold separately).. Vegan and cruelty-free.. Formulated without parabens, formaldehydes and formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and <1% synthetic fragrance.. 275mL. AIKA-WU166. AM50.19085. amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

Rush into a relationship with long-lasting moisture. Infused with hyaluronic acid and squalene, this hydrating conditioner drenches hair with 3x more hydration.. Suitable for dry hair Targets dryness, damaged hair, split ends, and breakage. Vegan and cruelty-free. Free of parabens, pthalates, formaldehydes, and gluten. 16.9 oz. Massage through wet hair. Rinse.. AIKA-WU171. AM50.19612. amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

For a mane as bright as a mirrorball. This lustrous shampoo gently cleanses hair while boosting brilliant shine in one luxurious lather. Infused with red wine and grape leaf extract, this formula keeps hair color vibrant, provides antioxidant benefits + protects against pollution buildup.. Targets concerns of dullness, frizz, and color fading. Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance.. Vegan and cruelty-free Comes in recyclable packaging. 16.9oz/500ml. Massage through wet hair. Rinse.. AIKA-WU175. AM50.19610. amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

A hydrating conditioner that infuses hair with omega 7-rich sea buckthorn to restore moisture and promote soft, silky, bouncy hair. The packaging uses less materials and reduces carbon emissions by 98.4% when used for 1 year. amika is a friend to the planet, and by choosing this refill-pouch, you are too.. Suitable for all hair types.. Vegan and cruelty-free.. Formulated without parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan.. 500mL/ 17 oz. After using Normcore Signature Shampoo (sole separately), massage through wet hair.. Rinse thoroughly.. Avoid contact with eyes.. AIKA-WU157. AM50.18861. amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

Leave frizz on read with this smooth-sealing conditioner that visibly reduces frizz while giving strands some lightweight hydration. Forget frizz is formulated with extended humidity shield technology - made up of smoothing molecules + extended-release capsules for long-lasting smoothing while blocking out humidity - alongside aloe leaf juice + amika's signature sea buckthorn to help seal in moisture + water lily extract to tame frizz + improve manageability.. Vegan and cruelty-free Free of parabens, phthalates, sulfates, and mineral oils. Heat-activated smoothing molecules + extended-release capsules help create a silky shield on the hair to block out humidity for a smooth that lasts Water Lily extract helps to tame frizz + improve manageability. Aloe leaf juice helps to enhance shine + allows hair to retain its natural moisture Signature Sea Buckthorn nutrient-packed sea buckthorn, rich in fatty acids, antioxidants, vitamins + lipids, helps to nourish the cuticle + seal in hydration. 9.2 oz. After shampooing with forget frizz shampoo, squeeze excess water out of hair. Apply forget frizz conditioner to mid-lengths and ends. Rinse thoroughly.. AIKA-WU201. AM50.21383. amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

Triumph in the fight against frizz with your secret weapon, amika Velveteen Dream Conditioner. Formulated with smoothing Phenyl Trimethicone, it offers protection against humidity, breakage, and split ends while strengthening each and every strand.. Glycerin replenishes moisture and strength while Vitamin B5 helps promote resilience and long-lasting hydration. Safe for color-treated and chemical-treated hair. Free of sulfates, parabens, and artificial colors. 275mL. Use with amika Velveteen Dream Shampoo for smooth, frizz-free results. AIKA-WU95. AM50.18986. Amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.

Hair's new normal has a new name: Normcore Signature Conditioner. Infused with a cocktail of vitamins and antioxidants, this everyday conditioner leaves hair hydrated, shiny, and touchably soft.. Shea Butter is full of vitamins, minerals, and fatty acids which penetrate the hair's cuticle and provide deep nourishment, softness, and shine. Safe for color and chemically treated hair. Free of sulfates, parabens, phthalates, gluten, oil, mineral oil, petrochemicals and artificial colors. 275mL. Pair with Normcore Signature Shampoo. AIKA-WU98. AM50.18495. Amika is committed to curating haircare and styling tools fit for a lifestyle of self-expression and rebellion against conformity and the mundane. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika is the antithesis of a typical beauty brand. Instead of purveying unattainable perfection, amika believes in an evolving and totally individual version of beauty. The result is a culture of inclusion and positivity, all while injecting a sunny disposition into haircare.